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Netflix feels comfortable raising prices knowing customers can downgrade to its ad tier; in 2026, Netflix is on track to double 2025's $1.5B+ in ad sales (Lucas Shaw/Bloomberg) from Techmeme RSS feed.
Netflix feels comfortable raising prices knowing customers can downgrade to its ad tier; in 2026, Netflix is on track to double 2025's $1.5B+ in ad sales (Lucas Shaw/Bloomberg)
Lucas Shaw / Bloomberg:
Netflix feels comfortable raising prices knowing customers can downgrade to its ad tier; in 2026, Netflix is on track to double 2025's $1.5B+ in ad sales — The most popular Netflix plan will now cost $20 a month — a 150% increase from 2013 — Good afternoon from Los Angeles and happy baseball season to those of you who celebrate.