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Sources: Apple is preparing to introduce ads in its Maps app, allowing retailers and brands to bid for ad slots against search queries (Mark Gurman/Bloomberg) from Techmeme RSS feed.
Sources: Apple is preparing to introduce ads in its Maps app, allowing retailers and brands to bid for ad slots against search queries (Mark Gurman/Bloomberg)
Mark Gurman / Bloomberg:
Sources: Apple is preparing to introduce ads in its Maps app, allowing retailers and brands to bid for ad slots against search queries — Apple Inc. is preparing to introduce advertising in its Maps app, part of a broader push to generate more money from services.